Brownchakki (hereafter “Brownchakki”) is committed to protecting the privacy of its visitors and users (hereafter the “Visitors,” “you” or “your”) to our Internet World Wide Web site and/or mobile application (hereafter referred to as the “Website”), and your usage of our services and products, that links directly to this privacy policy about the protection of personal information online. We aim for the Website to be a safe and enjoyable environment for you.

This privacy policy (hereafter the “Policy”) primarily describes:

the information that Brownchakki collects through the Website or otherwise, which is hosted and operated from India;
the information that Brownchakki collects from its employees or other third parties, business partners, or vendors.
the use and role of cookies and similar technologies on the Website; and
the security measures Brownchakki has in place to protect the information that Brownchakki gathers through the Website or otherwise
This Policy also governs Brownchakki’s collection of information by any other means, including, your usage of our services and products or the collection of information by any parent, or subsidiaries of Brownchakki (“Other Entities”) during your employment or business association with Brownchakki.

Visitors are encouraged to read this Policy before using the Website. By using the Website, you agree to the terms and conditions of this Policy and the Terms and Conditions, available at


  1. Information Gathered by the Brownchakki
    Brownchakki gathers three basic types of information:

“Personal Information,” information from which an individual can be identified;
“Sensitive Personal Data and Information”, which includes personal information such as passwords, financial information and information as defined under the Information Technology (Reasonable Security Practices and Procedures and Sensitive Personal Information) Rules, 2011 (“SPDI Rules”), and
“Aggregate Information,” from which an individual cannot be identified;

Personal Information

You are not ordinarily required to register or provide Personal Information in order to access the Website, though certain functionalities such as a membership program, through which purchasers of products may receive discounts on online purchases, participating in any contests, etc., may require registration. Brownchakki collects Personal Information from you only when you voluntarily provide it to Brownchakki – for example, in contacting Brownchakki through the Website, filling in the form for applying for a vacancy or while requesting for a visit to the manufacturing plant of Brownchakki, or exploring business opportunities with Brownchakki, answering surveys and polls, entering contests, sweepstakes, raffles, and similar promotions, signing up for email updates and announcements concerning the Brownchakki’s products and special promotions, and purchasing the Brownchakki’s merchandise. Personal Information may include your contact information (such as your name, postal address, telephone numbers, and/or email address), which will be collected if you wish to purchase any product or merchandise made available through the Website (“Transaction”).

Sensitive Personal Data and Information

Data or information (“SPDI”) about you when you access and use the Website, products, or merchandise. This information includes health information as well as your payment information, such as credit card number and expiration date (“Payment Information”). By using the Website, or by the purchase of any products or merchandise, or by providing us with the information, you consent to the storage, processing, transfer, and disclosure of your Personal Information and SPDI in accordance with the terms of this Policy.

Server Log Files

Your Internet Protocol (IP) address is an identifying number that is automatically assigned to your computer by your Internet Service Provider (ISP). This number is identified and logged automatically in the Brownchakki’s server log files whenever you visit the Website, along with the time(s) of your visit(s) and the page(s) that you visited. IP addresses of all Visitors are used by the Brownchakki to calculate the Website usage levels, to help diagnose problems with the Website’s servers, and to administer the Website. Brownchakki may also use IP addresses to communicate or to block access by Visitors who fail to comply with the Policy and/or the Terms and Conditions of Use of the Website. Collecting IP addresses is a standard practice followed on the Internet and is carried out automatically by many websites.


Cookies are data that a web server transfers to an individual’s computer for record-keeping purposes. Cookies are an industry standard used by most websites and help facilitate users’ ongoing access to and use of a particular website. Cookies do not cause damage to the computer system or files, and only the website that transfers a particular cookie to the computer system can read, modify or delete such cookies. If you do not want your information to be collected through the use of cookies, there is a simple procedure to be followed, in most of the browsers, by the user that allows the user to delete existing cookies, automatically decline cookies, or to be given the choice of declining or accepting the transfer of particular cookies to the user’s computer system. You should note, however, that declining cookies may make it difficult or impossible for you to access certain portions of the Website.

Pixel Tags

The Website may use so-called “pixel tags,” “web beacons,” “clear GIFs” or similar means (collectively, “Pixel Tags”) to compile aggregate statistics about Website usage and response rates. Pixel Tags enables Brownchakki to maintain a count of the users who have visited certain pages of the Website. When used in HTML-formatted email messages, Pixel Tags can tell the sender whether and as to when the email was opened and read by the receiver of the e-mail.


  1. Use and Disclosure of Information Gathered By Brownchakki
    Personal Information
    Brownchakki may use Visitor’s Personal Information and SPDI in any of the following ways:


Brownchakki encourages the Visitors to contact Brownchakki with questions and comments. Personal Information and SPDI may be used by Brownchakki in order to respond to the respective Visitor’s questions and comments.

Business Purposes

Brownchakki may also use the Personal Information and SPDI of its Visitors for internal business purposes, such as analysing and managing its businesses or maintenance of employee records. The Personal Information and SPDI collected may be combined with other information collected by Brownchakki via other online or offline sources, with demographic information and other information that is available in the public domain.


When you take part in a Transaction through the Website such as purchasing products or merchandise, Brownchakki may collect Payment Information from you related to such Transaction as well as other Personal Information such as shipping address for shipping of the ordered products or merchandise purchased through the Website. Brownchakki may use your Personal Information or Payment Information in order to complete the Transaction and, if applicable, to fulfil your purchase. The Payment Information may also be shared with the third parties, as may be necessary, to complete your Transaction (for example, to process the payment made through the credit card).

Contests, Competitions, and Other Promotions

From time to time, contests, competitions, and similar promotions may be organized through its Website that may require online registration by the Visitor for participating in such contest, competition, or promotion (which may include name, email, user ID, and password). Brownchakki may ask you for certain Personal Information and SPDI during the process of registration for participating in such contests, competition,s or promotional schemes. Brownchakki may share this Personal Information and SPDI with third party sponsors of such contests, competitions and promotions (irrespective of whether it is hosted by Brownchakki), in accordance with the rules applicable to such contest, competition or promotion. You should carefully review the rules of each contest, competition, and promotion in which you participate through the Website, as they may contain certain additional important information about Brownchakki or a sponsor’s use of your Personal Information and SPDI. To the extent that the terms and conditions of such rules concerning the treatment of your Personal Information and SPDI enlarge the scope of use of such information in terms of this Policy, the terms and conditions of such rules shall also apply.

Special Promotions and Product Information

In addition, Brownchakki reserves the right to use your Personal Information and SPDI for sending you e-mails or SMSes with updates and announcements concerning Brownchakki’s products and special promotions. You may opt-out of receiving these messages from Brownchakki at any time (see Section 5 “Choice” below).

Critical Communications

Brownchakki may from time to time and as may be necessary use your Personal Information and SPDI to send emails consisting of important information regarding the Website, your Transactions, or for notifying any amendments or modifications to the terms, conditions, and policies of Brownchakki with respect to use of this Website (“Critical Emails”). Since Critical Emails would consist of the important information you shall not have the option of not receiving Critical Emails.

Third-Party Service Providers

Brownchakki works with third parties who provide services, including website hosting, credit card processing, data analysis, newsletter services, promotional activities, and other administrative services. Brownchakki may share your Personal Information, and SPDI, with such third parties, as may be necessary, for the purpose of enabling such third parties to discharge the provision of such services. These third-party service providers may be located within or outside India. Your Personal Information and SPDI may also be shared with the manufacturer of the products ordered/ purchased by you on the Website or with entities responsible for delivering the products ordered/purchased by you on the Website.


Brownchakki may disclose your Personal Information and SPDI if Brownchakki believes that it is required to do so: (i) by law; (ii) to comply with legal process or governmental requests; (iii) to enforce the Terms and Conditions of Use; (iv) to protect our operations; (v) to protect the rights, privacy, safety or property of Brownchakki, you or others; and (vi) to enable itself to pursue the available remedies or limit the damages that it may sustain.

Aggregate Information

Brownchakki may analyse Aggregate Information in order to enhance the Website security, track the popularity of certain pages of the Website, track the success of our email notifications, assess traffic levels on the Website and other usage data, all of which would help Brownchakki to provide content tailored to the interests of the consumers, improve the Website and related services and to otherwise enhance Visitor’s experience on the Website. Brownchakki may also share the Aggregate Information with its Other Entities and other third parties for the provision of such services or for completion of your Transactions on the Website.